HDFC Pixel card
🇮🇳 India · HDFC Bank

HDFC Pixel

Gen Z first card, fully digital, instant approval, customizable art.

4.2 / 5
Joining fee
₹500
Annual fee
₹500
Top reward
3%
Min income
₹2,00,000

External link to HDFC Bank’s own application page.

The HDFC Pixel costs ₹500 a year, waived at ₹1,00,000 annual spend. It earns 3% on shopping and 1% on everything else. Forex markup is 3.5%. These figures are from our catalog and have not yet been re-verified against the issuer.

5-year value calculator

How much HDFC Pixel actually pays you over time, net of annual fees.

₹50,000

Includes 40% in this card's boost category, 60% general spend.

Annual rewards₹10,800
Annual fee₹0 (waived ✓)
Welcome bonus (year 1 only)+₹250
Cumulative net value
+₹54,250
over 5 years
Year 1
₹11,050
+₹11,050/yr
Year 2
₹21,850
+₹10,800/yr
Year 3
₹32,650
+₹10,800/yr
Year 4
₹43,450
+₹10,800/yr
Year 5
₹54,250
+₹10,800/yr
Year 1 (with bonus)
₹11,050
Year 2+ (steady state)
₹10,800/yr

Estimates use the card's published rates and a 40/60 boost-vs-general split. Real returns vary with how tightly your spend matches each card's boost categories.

What does the HDFC Pixel earn?

What you earn back, by category.

shopping
3%
📈
Everything else
1%
📈
🎁
Welcome bonus

Customizable card design + ₹250 voucher

What do you get with the HDFC Pixel?

  • 3% cashback on 2 chosen merchants (Swiggy/Zomato/Uber/Amazon/etc.)
  • 1% on other spends
  • Renewal fee waived on ₹1,00,000 spend in a year
  • Mobile-first app experience
  • Dynamic CVV for security

Who qualifies for the HDFC Pixel?

These are guidelines, not hard cutoffs. Banks frequently approve below the listed income if your credit is healthy.

Min annual income
₹2,00,000
Min credit score
700+
Self-employed
Eligible

What people say about the HDFC Pixel

Real answers from readers. No login, and nothing here affects our scores.

HDFC Pixel FAQ

›What is the HDFC Pixel annual fee?

The annual fee is ₹500. It is waived if you spend ₹1,00,000 in a year.

›What does the HDFC Pixel earn?

It earns 3% on shopping and 1% on everything else.

›What is the HDFC Pixel forex markup?

The HDFC Pixel charges 3.5% forex markup on foreign-currency spends.

›What income do you need for the HDFC Pixel?

The stated minimum income is ₹2,00,000 a year. Banks treat this as a guideline, not a hard cutoff.

›What is the HDFC Pixel welcome bonus?

Customizable card design + ₹250 voucher.

›Are these HDFC Pixel figures verified?

These figures are from our catalog and have not yet been re-verified against the issuer.